Erica Eickhoff | By Erica | Sioux Falls, SD | Brand Photoshoot | April 2024
About the Session:
Erica is a multi-passionate and driven entrepreneur who owns a women’s clothing boutique called Styles by Erica with locations in Yankton and Vermillion. She recently began manufacturing her own clothing line, By Erica, and came to me looking for a brand session that highlighted this new venture. The goal of this shoot was to position Erica as a leader and an expert. We also wanted to showcase her fun-loving personality as well as the process of designing and selling her own line of athleisure. Erica was so easy-going and fun to photograph and I cannot wait to see how she uses her content moving forward!
Key Words:
Trendy, Professional, Spontaneous, Loud, Visionary
