Brand Photoshoot for a Registered Dietitian

Errin Short | Errin’s Eats | Spearfish, SD | Brand Photoshoot | July 2023

Errin has been one of my closest friends since we were in second grade. Not only have we grown up together, but we’ve also grown our businesses together! She was actually the subject of my first “brand shoot” about 4 years ago, again about 2 years ago, and now that I have a legit strategy and process in place, we finally got to do a fully thought-out and planned shoot. I absolutely love what we captured spending a morning together in Spearfish.

Errin is a registered dietitian who is passionate about helping others reach their goals through practical, achievable, and effective nutrition plans and advice. And I love how much she’s integrated her love of running, being active, and living a balanced lifestyle into her brand. Her magic is in her ability to connect with people and treat everyone with understanding and kindness. I’m always so blown away by her nuanced and customized approach when I speak with her about nutrition.

We created these images with the intent that she could use them for both social media and her website while sharing her expertise and thoughts on food, dieting, running, fueling, performance, fashion, (gonna need to snag me a pair of those green Hokas…) and more!

I just love and admire Errin so much and I feel so lucky to have her as a life long friend! It was such a joy to capture her expertise in these images. I can’t wait to see how she uses them!